Bump’s 2020 roundup!
Sitting down to write our annual round-up of the year, and we can’t quite believe we are here again. 2020 has certainly not been an easy year, and looking back at 2019’s roundup it seems so crazy that we were allowed to go to big events, on holiday and be within 2m of each other! What a strange old world we’re living in.
So much has changed this year, team bump were working from home from mid-March, for what we all thought would be two weeks at most! Fast forward to now, and we’ve still not all been back to the office together. We’ve had to reschedule events, that 40 minute Zoom limit has been used to within an inch of its life, and Skype has replaced our usual office chit chat!
One thing that has not changed this year is our dedication and hard work for our clients! Despite some changes and adapting to new ways of working on a client-by-client basis, we’ve been busier than ever helping our lovely brands get some well-deserved and much-needed press attention in the muddle of this year.
The first three months of the year saw Lisa, Chloe and Hetty go to the London Toy Fair in support of our client Smart Toys and Games. It was a great show, and we enjoyed showing press all the newness from the world’s leading multi-level logic games provider. Our lovely Katie turned 30th in February, which was our last office birthday all together, and we were kept very busy with lots of client launches and sourcing influencers for lots of different exciting new products! We finished February with a trip to The Baby Show in London, something that seems so far away now looking back at the past year!
Bump turned a whole 10 years old in March, and, in an undeniable highlight from 2020, we celebrated in style with an amazing party in Covent Garden. It was so lovely to see clients, journalists and influencers all together and we danced the night away for what ended up being our only night out in 2020! Elsewhere, with Toby off from school, bumpHQ even turned into a classroom for Toby to give Jack a break at home!
Going into the summer, taking Medela’s annual Big Breastfeeding Café online was a big focus, which we celebrated with a whole day of Instagram Live events, helping to support breastfeeding and pumping mamas from the comfort of their own homes! Throughout June, July and August, product launches and new clients kept us busy, including the fabulous GetSetGo! and the innovative magnetic babywear of Magnet Mouse!
Autumn saw us celebrate Ickle Bubba’s feature on the Gadget Show, as well as pitching our clients for Back To School features, including Nimble’s anti-bacterial Sticky Stopper spray, which we never would have thought little ones would be needing to take to school! Halloween pitching started (spooky!), and we could even hear sleigh bells from a social distance!
November and December have flown by in the normal Christmas rush, and we’ve really enjoyed picking out the very best presents for our gift guide pitching from each of our lovely clients. COVID-19 won’t stop Santa making his deliveries!
This certainly hasn’t been a normal year for any of us, but it’ll take a lot more than a cheeky little global pandemic to stop team bump!
Wishing you all a very Merry Christmas and as happy a New Year as possible.
Team bump x